Generating pacing report...

Budget Pacing Dashboard
MTD Spend vs Budget by Client
Pacing Status Distribution
Cquence Budget Pacing · © 2025

Pacing Alerts

Clients that need your attention today.

All clear
No pacing alerts at this time.

Add Client

Enter the client's budget details. Toggle which platforms they're on and enter budgets. Data saves locally in your browser.

🔵 Google Ads
🔷 Meta Ads

🔵 Google Ads API

Connect Google Ads to pull live spend data automatically. Replaces manual entry for connected accounts.

Not connected — using manual entry
Apply at: ads.google.com → Tools → API Center
Get from: developers.google.com/oauthplayground → Google Ads API v17
Setup Steps
1
Apply for a Developer Token at ads.google.com → Tools → Google Ads API Center. Basic access is free and approved instantly for test accounts.
2
Go to developers.google.com/oauthplayground → Scope: https://www.googleapis.com/auth/adwords → Get access token
3
Enter your Manager Account (MCC) ID — this is the top-level account that contains all your client accounts.
4
Add individual Client Account IDs when adding each client. Format: 123-456-7890

🔷 Meta Ads API

Connect Meta Ads Manager to pull live spend data. Works across Facebook and Instagram campaigns.

Not connected — using manual entry
Get from: developers.facebook.com → Your App → Tools → Graph API Explorer
Setup Steps
1
Go to developers.facebook.com → Create App → Business type → Add "Marketing API" product
2
Go to Tools → Graph API Explorer → Select your app → Get User Access Token → Permissions: ads_read, ads_management
3
For long-lived tokens: exchange your short-lived token using the Access Token Debugger (lasts 60 days)
4
Add individual Ad Account IDs when adding each client. Format: act_123456789

⚙ Settings

Configure dashboard preferences. All data is saved locally in your browser.